Primus

In collaboration with Primus Equipment, I created outdoor focused photo and video content shared through my own Instagram and digital platforms.

The project focused on creating natural and honest content connected to climbing, travel and life outdoors, with an emphasis on real environments and authentic moments.

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Content Adapted For Social Media

The video content was created to feel natural to both the products and the environments around them, using movement, atmosphere and everyday moments outdoors rather than traditional commercial setups.

Skogstad Sport

NTNUI